MECU信用合作社 Named Diamond Awards Recipient

MECU信用合作社 Named Diamond Awards Recipient 
在破纪录的竞争中
 

LAS VEGAS – MECU信用合作社 in 巴尔的摩 was among 168 credit unions nationwide named as winners of prestigious Diamond Awards – the Marketing & 业务 Development Council’s annual marketing excellence 和petition.
MECU获得以下认可:
  • Category’s Best – 成员ship Marketing for MECU’s nine-month “We See You” brand awareness campaign
    • Messages were “We see you achieving your goals”; “We see working for a better tomorrow”; “We see you working hard, 巴尔的摩”; “We see you striving for more”; and “We see you building a brighter future.”
    • Communication channels included The 巴尔的摩 Sun and other print and 数字 publications, 广告牌, 公共汽车包装, 广播, 奥特, 数字, 以及社交媒体广告.
  • Multifaceted – Data Core Conversion Communications Before, 在, 技术系统升级后
    • Communication channels included a microsite on mecu.和, 转换小册子邮寄, 电子邮件, 数码银行讯息, 移动推送通信, 社交媒体形象, 分支机构标志, 和buckslips. In addition, there was a branded intranet site for staff.
市场营销 & 业务 Development Council of America’s Credit Unions also announced the list of all winners for its annual Diamond Awards, recognizing the best marketing campaigns in the credit union industry from the past year. 信用合作社, 广告公司, 协会提交了一份记录,451份获奖申请.

“We are elated that MECU has received these awards and proud of our Marketing team’s creativity and hard work,MECU总裁兼首席执行官John M. 汉密尔顿. “Having two of their projects being recognized among the best is an outstanding ac和plishment. We couldn’t be prouder that their peers appreciate equally their outstanding work to reach our members and the wider 巴尔的摩 和munity.”

“We are absolutely delighted to honor MECU and the other 167 winners with this level of recognition,莱斯利·毕晓普说, Diamond Awards Chair and Chief Marketing Officer at Family 储蓄 Credit Union in Gadsden, 翼. “It’s evident that these credit unions not only embody the spirit of the credit union movement but also propel it forward with their innovative approaches.”

今年的钻石奖是一个里程碑, celebrating 30 years of excellence in credit union marketing and setting a new record with over 350 awards distributed – underscoring the exceptional quality of marketing work being produced by credit unions nationwide.
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关于美国信用合作社           
America’s Credit Unions is the unified voice for not-for-profit credit unions and their more than 140 million members nationwide. America’s Credit Unions provides strong advocacy, 要保护的资源和服务, empower and advance credit unions and the people and 和munities they serve. For more information about America’s Credit Union, visit AmericasCreditUnions.组织.

关于议会
理事会是由会员领导的, collaborative 和munity of credit union leaders providing vibrant peer interaction, new ideas and innovation to foster professional development for executives while advocating for the overall success of the credit union movement. There are eight Councils with a network of more than 8,500 credit union professionals. 欲了解更多信息，请访问 cunacouncils.组织. 
 
关于MECU信用合作社
Founded in 1936 as the Municipal Employees’ Credit Union, MECU (pronounced “ME-q”) is now 巴尔的摩’s largest credit union, 与1美元.20亿的资产, 110,000个成员, 350名员工, 在巴尔的摩有9家分店, Catonsville, 邓多克, Pikesville, 和Randallstown, MD. MECU是会员制企业, not-for-profit cooperative that offers valuable banking solutions, 包括支票账户和储蓄账户, 汽车贷款, 抵押贷款, 商业账户和贷款, 还有更多. In addition to bringing Better Banking for All™, MECU invests in the 和munities it serves through financial education, 员工志愿服务, 慈善捐款, 奖助金, 和奖学金. 在mecu了解更多.和.

媒体接触
凯特·吉尔
Director of Marketing and Communications, MECU信用合作社
(电子邮件保护)
410.223.4042